What’s so hard about answering a telephone call, you ask? It isn’t really difficult, but your staff need to understand the importance of presenting the right image, giving and receiving the right information, and doing it with passion and enthusiasm. What you may not realize is that the way your staff uses your telephone can […]
If you ask any patient to talk about their dentist they would not tell you the school or education of the dentist, they would not talk about the equipment or office furniture, and not even the procedures they had at the clinic. Most would talk about their relationship. Many dentist and even patients themselves would […]
Results from 15 real dental direct mailings. Curious what to expect when you invest in a direct mail campaign? Here are 15 case studies of the most effective direct mailing campaigns.